Lipsmatch · Personalization
One film. Spoken to one viewer at a time.
A film feels made for you the moment it says your name
A film that says your city, your name, your store’s offer, out loud, to camera, gets watched differently. Until now that meant a shoot per version, so nobody did it. Lipsmatch makes every version from the same master, with the talent’s lips matching every one.
The talent shoots once and approves the words their versions can say; their voice is recreated to speak each variation, on the approvals you already hold. Then the list does the work: a version per city for a regional push, per dealer for a franchise network, per offer for retail weeks, per name for the campaigns that want to greet people personally. It is the same pipeline that has already put national campaigns on air in twelve languages, pointed at a list instead of a language, so every version comes back cut-to-cut with your master and ready to run.
What the versions can carry
Anything the talent has approved can change from version to version, spoken naturally on camera.
The same film greets Indore, Nagpur and Madurai by name, in the language each market watches in
A version per dealership or store, with the local name and address spoken to camera
Retail weeks, launches and clearances each get their own spoken offer from one master
Festival greetings and seasonal lines added to an evergreen master, days before the moment
Versions speak only approved words, in a voice recreated on the approvals you already hold
Hundreds of finished files named, encoded and organized for your media plan or platform
How one master multiplies
A list in, a library out. The talent approves the boundaries once; every version stays inside them.
From one film to every name
One master, one word list
The approved film plus a sheet of versions: cities, names, offers, dates. The talent signs off the scope, and your approvals cover every line.
Every version, voiced and matched
Each variation is spoken in the talent’s recreated voice and put on their lips, frame-accurate, version by version.
The library delivers
Finished files come back named and organized, ready for regional buys, dealer kits or your own platform.
Goes further with
Personalization multiplies a film. The rest of the site multiplies where it plays.
Send one film and ten cities.
We’ll send back ten films, each greeting its city by name in the talent’s voice. Judge the idea on your own campaign, at small scale, first.